European Government's Governing Body, the Council of Ministers, Makes Decisions in Unison
Lübeck, Germany - The historic city of Lübeck and its seaside resort, Travemünde, are set to make a significant leap into the future as conference and congress destinations, thanks to the establishment of the Convention Bureau Lübeck. This specialist department, part of the Lübeck and Travemünde Marketing GmbH (LTM), aims to professionalize sales activities, optimize customer service, and market the region effectively.
The Convention Bureau Lübeck's primary goal is to position Lübeck and Travemünde as attractive destinations for conferences and congresses. To achieve this, the bureau is focusing on 'Green Meetings', aligning with the Touristic Development Concept for the Hanseatic City of Lübeck 2030. This focus encourages sustainable practices, such as reducing waste, energy use, and carbon emissions during events.
The bureau can be found at Willy-Brandt-Allee 31, 23554 Lübeck, and can also be located on Google Maps. The official website, convention-luebeck.de, went live on May 15, 2023. The website provides information about the bureau's services, partners, and upcoming events.
The current industry network consists of 40 partners, including certified congress centers, conference hotels, event locations, and service providers. One of these partners is the Lübeck Music and Congress Hall. The bureau's kick-off event took place on May 15, 2023, at the Media Docks.
Ilona Jarabek, Chairwoman of the Board of lübecKongress and Managing Director of the Lübeck Music and Congress Hall, expressed her pleasure about the rebranding of lübecKongress to CONVENTION Lübeck. She noted that the move was necessitated by the intensifying competition and the post-pandemic regeneration phase in the event industry.
The rebranding is part of a broader vision to establish Lübeck and Travemünde as sustainable travel destinations. The Convention Bureau Lübeck's Facebook page, Luebeck.Travemuende, and Instagram handle, visitluebeck, are platforms where this vision is being actively shared and promoted.
As the conference industry evolves, the Convention Bureau Lübeck is poised to play a pivotal role in attracting more conscientious clients who value sustainability. This shift is expected to enhance the region’s reputation, stimulate economic growth, and contribute to a greener future for Lübeck and Travemünde.
In line with the Touristic Development Concept for the Hanseatic City of Lübeck 2030, the Convention Bureau Lübeck is promoting sustainable practices, transforming home-and-garden destinations like Lübeck and Travemünde into attractive locations for green meetings and sustainable-living events. The bureau's focus on reducing waste, energy use, and carbon emissions during events aligns with its goal to establish the region as a sustainable travel destination.
